Alan Topp, Managing Director, Sporting Goods Division of Gentec International, is pleased to announce a new longterm agreement for the Canadian distribution of SHE Outdoor Apparel, the premier line of women’s hunting and outdoor clothing.

This complements Gentec’s current sporting goods product mix, which includes Zeiss, Bushnell, Tasco, Remington Hunting Clothing, HotMocs, Puma Hunting Knives, and Safari products available nationwide.

“We are very pleased to enter into this new partnership and look forward to making SHE the leading brand of women’s hunting and outdoor products in Canada,” stated Mr. Topp. “This is an exciting range of high-performance gear that is perfectly designed to provide warmth, comfort, and style in the Canadian Outdoors.”

“We feel Gentec’s prominent reputation in the Sporting Goods industry, and their significant distribution network and infrastructure, will ensure a successful long-term relationship for both companies,” said Brian Zaitz, CEO, SHE Outdoor Apparel.