Gentec International is pleased to announce the distribution in Canada of WANDRD, the creator of versatile and stylish carrying solutions for photography, travel and everyday use. WANDRD embraces a philosophy that puts quality above all else, with products that inspire people to live passionate lives by exploring, creating and living in the moment. We share their commitment to address customer needs through innovation. By partnering with Gentec, WANDRD will become more accessible and expand its presence with retailers across Canada.
“We are thrilled to add WANDRD products to our Imaging distribution portfolio,” stated James Fralick, Managing Director, Imaging Division at Gentec International. “This is a great opportunity to grow the market with an award-winning company known for many of the most stylish and functional products available anywhere!”
“We’re stoked to partner with Gentec and build the next chapter of WANDRD in Canada. They know the market, have real relationships with the right retailers, and share our obsession with creating gear—and experiences—that people genuinely love. We can’t wait to get after it together!” stated Ryan Cope, Co-Founder of WANDRD.
WANDRD products will be available for purchase from Gentec starting in October 2026. For Sales and Marketing information please contact Renee Lodge, Director of Sales, Imaging Division at rlodge@gentec-intl.com.
About WANDRD
Founded in 2015, WANDRD is the mastermind of brothers Ryan, Spencer and Austion Cope who set off on a mission to create the world’s best travel camera bag. More than 10 years later, their brand and their products provide versatility and style that lasts for the long haul. Learn More: https://www.wandrd.com/